Founded in 1991, Cybernetic has been doing the distribution business with Philips since 1993. With the outstanding performance of Philips optical drives in the beginning, Cybernetic grew from being an optical storage product vendor into philips’ strategic partner- the master distributor for Philips Lifestyle Entertainment products years ago.

Supplying Media, Batteries, Chargers, Torch, USB flash drives, Micro / SD cards, HDMI / AV cables, Universal remote controls, Power HVs, Antennas, Care cleaning, and Power on-the-go in contracted territories including Asia-Pacific, Middle East, Africa, Latin America and Russia / Ukraine.

Cybernetic expended business by stepping into beauty field in 2014, and carried more than 40 brands within three years. We started the strategic partnership with Steenseen from Denmark since 2015. Even more, in 2017, Cybernetic has been licensed globally as the partner for HP. Having business growth in the electronic industry for the past 25 years, Cybernetic has been thinking what can be our core business in the next decades. In 2018 and 2019, we became the global distributor for Philips and Unilever Pureit water purification products.

Headquartered in Taipei, Taiwan, the perfect transfer centre to worldwide, where it supports and well manages the supply chain in Great China area which makes it possible for a seamless linkage for both in time production and fast logistics under the powerful consolidated base locally. To offer instant and localized service for international business, Cybernetic also invested and established branches in Japan, Russia / Ukraine, Brazil, Panama and Singapore as part of our global configuration.


  • 1991 Company established and specialized in optical technology field
  • 1993 Started the distribution of PHILIPS optical drive in Taiwan
  • 1997 Started the international sales, and provide media ODM service to overseas customers, product range expand to digital storage device and computer peripheral products
  • 2000 Granted the award of Top 1 Philips media distributor in APAC
  • 2005 Yearly PHILIPS Blank media sales reached 400M pcs (5% market share) 
  • 2007 Granted the award of “Best Partner” of Philips
  • 2008 Established Overseas branches for PHILIPS distribution.
  • 2009 PHILIPS strategic partner in APAC, Middle East, Russia & Ukraine, Africa and Latin America. 
  • 2011 Carry PHILIPS Mobile and Home Accessories
  • 2013 Ranked 636 of Top 2000 enterprises in Taiwan by Common Wealth Magazine
  • 2014 Established Beauty Accessory team, worldwide partner carry more than 40 brands
  • 2015 Strategic partner with Steenssen sound bar from Denmark

  • 2017 Brand Licensed Distributor for HP accessories
  • 2018 Brand Licensed Distributor for Philips water purifiers 
  • 2019 Brand Licensed Distributor for Unilever Pureit water purifiers